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Manufactured Homebuilder Cavco Industries Rebrands Martinsville Location

Cavco-Martinsville Continues Its Focus on Quality Craftsmanship and Customer Service

Don Aheron
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(Martinsville, VA – June 5, 2025) – Nationwide Homes, a Cavco Industries company, is now operating as Cavco-Martinsville. Located at 1100 Rives Road in Martinsville, Cavco-Martinsville is among 31 Cavco-owned manufacturers and builders of high-quality, affordable manufactured homes who have adopted the company’s national brand name.

Cavco’s brand alignment strengthens the national recognition of the company and simplifies the homebuying process for customers. With a focus on growth and customer experience, Cavco is streamlining its product segmentation to make it easier for homebuyers, dealers, communities and developers to find the right Cavco-built affordable homes no matter where they live.

According to Bill Boor, Cavco’s President and CEO, the name unification was driven by a desire to make homebuying easier for customers. “The realignment to a single brand that focuses on product characteristics will transform how we go to market across our national manufacturing operation, leveraging our investment in digital marketing and opening new national marketing opportunities,” said Boor. “It’s a big win for Cavco and our retail partners but most importantly, our homebuyers.”

As a leader in the manufactured housing industry, Cavco has built and distributed high-quality homes throughout the United States and parts of Canada since 1965. Through decades of growth and acquisitions, Cavco remains committed to developing innovative homes in climate-controlled environments to help solve the affordable housing crisis.

According to Don Aheron, Cavco-Martinsville general manager, the Martinsville facility remains the same trusted homebuilding operation it has been since its inception. “The team continues to design and build innovative, affordable homes that bring homeownership within reach for families across Virginia and the region. Customers will work with the same dedicated teams at the same facilities, backed by Cavco’s trusted reputation and name recognition as a leader in the manufactured home industry.”

Cavco-Martinsville employs approximately 230 people in the local community, with an additional 220 employees at its location in Rocky Mount. As demand for Cavco homes grows, the company expects to create more jobs in the area.

For 60 years, Cavco has taken great pride in building exceptional affordable homes while being an active part of the communities where they operate. Cavco-Martinsville is a member of Virginia Manufactured and Modular Housing Association and the North Carolina Manufactured and Modular Homebuilder Association. Cavco-Martinsville was the builder for three homes on the popular TV show Extreme Home Makeover and was the winner of the inaugural “Community Impact Project of the Year” from the Manufactured Housing Institute.

With more than a million homes built and sold over the years, Cavco is changing the way that America buys homes. They are committed to providing the best possible homes through exceptional quality and craftsmanship at affordable prices. They have become a leader in innovation and construction techniques, providing a full range of homes to meet the styles, interests and needs of their customers.

For more information, please visit www.CavcoMartinsville.com or contact Aheron at 276-632-7100 or daheron@nationwidecustomhomes.com.